34 Rules For Maverick Entrepreneurs

There’s been a lot of reading from the reports inside my e-Library. I kind of opened the can of worms and forced myself to interact with the information. In doing so, I’ve learned quite a bit. Here’s a recap of what I have discussed.

  • BUM marketing
  • Starting an internet business
  • Profiting from blogging

It’s quite an eclectic overview isn’t it? However I’m not stopping any time soon. I wanted to take a break yesterday and talk about some of the experiences I had browsing through the blogosphere recently. While the reflection was purely personal, I felt it was necessary to understand what it was I was dealing with and how effective it was in helping me with blogging.

If you remember a few posts back, I talked about how blogging is similar to drinking beer. Well, today’s post will be relatively similar. Only it’s geared towards mindset and business. It entails a list of rules from one of the most well-known names in the internet marketing industry, Yanik Silver, an entrepreneur who’s actually living the lifestyle he chooses.

It all started when I subscribed to Yanik Silver’s mailing list about about two months ago. I was able to grab a copy of 34 Rules for Maverick Entrepreneurs. The e-book is part of his Maverick Business Insider bundle. Not only that, a deal is in the works to make a physical book out of it.

“These 34 rules were inspired on my way home from Necker Island, Sir Richard Branson’s private island…I started creating my own rules for successful entrepreneurial endeavors that have helped me become financially independent before the age of thirty. I thought it would be top 10 list but I kept writing in my journal and it came to 34 tenets…”

Yanik writes in his blog about these 34 rules and gives you the general outline however in the e-book he expands upon them from his own experiences and real world examples. Packed with over 100+ pages with thoughts and personal pictures, it reads greatly for inspiration. Every word is like a keyword itself in a search engine optimized world. You just can’t help but feel the power of how inspired he feels.

Read more about his blog post on the 34 Rules for Maverick Entrepreneurs.

How I Was Sold

Simply, Yanik Silver’s name brought me to his site and the e-book was available for download as part of the subscription to his blog Internet Lifestyles. Here’s the tricky part, I wasn’t able to find it on his blog but his website at YanikSilver.com. After I accumulated the freebie I also got two audio interviews with Tim Ferriss who is the author of the 4-Hour Work Week. What I found inside was much more.

There was a BONUS chapter entitled Creating Your Ultimate BIG Life Listwhich is now available for download as a stand-alone e-book. You can see many of the activities on Yanik’s blog already striked out. There’s also a transcript of an interview with Frank McKinney entitled 17 Extreme Success Secrets. Finally, the book closes out with an invitation to join Yanik Silver’s elite adventure club, Maverick Business Adventures.

Imagine snowmobiling, Baja racing, whitewater rafting, on an African Safari, experiencing a Zero-G flight & more together with other top-gun entrepreneurs and like-minded achievers!

Maverick Business Adventures is an invitation-only membership exclusively for successful entrepreneurs, CEOs and business owners, who want to live life to the fullest, create business breakthroughs and give back through charity and education to empower future entrepreneurs!

Check out YanikSilver.com and subscribe by e-mail to receive your FREE copy of the e-book! Below is a general overview of what’s inside.

The 34 Rules for Maverick Entrepreneurs

  1. It’s got to be a BIG idea that you, your team and your customers can “get” in seconds.
  2. Strive to create 10x — 100x in value for any price you charge. Your rewards are always proportionate to the value you provide.
  3. You must charge a premium price so you have a large margin to provide an extraordinary value & experience.
  4. Provide a ‘Reason Why’ customers should do business with you and pay you a premium.
  5. Get paid before you deliver your product or service. And when possible figure out how to create recurring revenue from transactions.
  6. You get to make the rules for your business. Don’t let industry norms dictate how you’ll work or who you’ll work with.
  7. Create your business around your life instead of settling for your life around your business.
  8. Consistently and constantly force yourself to focus on the ‘critically few’ proactive activities that produce exponential results. Don’t get caught up in minutia & bullshit.
  9. Seek to minimize start-up risk but have maximum upside potential.
  10. Get your idea out there as fast as possible even if it’s not quite ready by setting must-hit deadlines. Let the market tell you if you have a winner or not. If not — move on and fail forward fast! If it’s got potential — then you can make it better.
  11. Find partners and team members who are strong where you are weak and appreciate being paid on results.
  12. Your reputation always counts. Honor your obligations and agreements.
  13. Never, ever get paid based on hours worked.
  14. Leverage your marketing activities exponentially by using direct response methods and testing.
  15. Measure and track your marketing so you know what’s working and what’s not.
  16. Bootstrap. Having too much capital leads to incredible waste and doing things using conventional means.
  17. Your partners and employees actions are their true core — not what they tell you.
  18. Keep asking the right questions to come up with innovative solutions. “How?”, “What?”, “Where?”, “Who Else?” & “Why?” open up possibilities.
  19. You’ll never have a perfect business and you’ll never be totally “done”. Deal with it.
  20. Focus most of your time on your core strengths and less time working in areas you suck at.
  21. Make it easier for customers to buy by taking away the risk of the transaction by guaranteeing what you do in a meaningful way.
  22. Always have something else to sell (via upsell, cross-sell, follow-up offer, etc) whenever a transaction takes place. The hottest buyer in the world is one who just gave you money.
  23. Always go back to your existing customers with exceptional offers and reasons they should give you more money. It’s 5x less expensive to sell to happy customers than go find new ones.
  24. However the flip side is – fire your most annoying customers. They’ll be replaced with the right ones.
  25. The marketplace and competitors are always trying to beat you down to a commodity. Don’t let that happen.
  26. Develop and build your business’s personality that stands out. People want to buy from people.
  27. Create your own category so you can be first in the consumer’s mind.
  28. Go the opposite direction competitors are headed — you’ll stand out.
  29. Mastermind and collaborate with other smart entrepreneurs if they have futures that are even bigger than their present.
  30. Celebrate your victories. It’s too easy to simply move on to your next goal without acknowledging and appreciating the ‘win’.
  31. Make your business AND doing business with you FUN!
  32. Do the unexpected before and after anything goes wrong so customers are compelled to ‘share your story’.
  33. Get a life! Business and making money are important but your life is the sum total of your experiences. Go out and create experiences & adventures so you can come back renewed and inspired for your next big thing.
  34. Give back! Commit to taking a % of your company’s sales and make a difference. If this becomes a habit like brushing your teeth pretty soon the big checks with lots of zeros won’t be scary to write. If you think you can’t donate a percentage of your sales simply raise your price.

Still Curious?

Visit the sales page at Maverick Business Insider. There’s no affiliate link cloaked so I’m not profiting from this post. I do it just for pure review of the e-book as well as for my blog. Tweet this page to pass it on to your friends so they too can gain some insight from the maverick rules. If you want to delve deeper you can get the Maverick Manifesto video as well by subscribing through e-mail on the sales page of Maverick Business Insider. NOTE: This is a separate list from Yanik’s blog!

There’s also a freebie which you can download that’s part of the Maverick Business Insider bundle. This was in a blog post so you can’t find it on the sales page. It’s entitled the Maverick Multiplier worksheet. You can find it from Yanik’s blog post.

The worksheet starts with you having to identify the top 10 things that have gone right in your business and your life.


Yanik Silver is a young entrepreneur who was able to accumulate millions from information products alone before he turned 30. He hosts the Underground seminar annually which sells out quickly and is already in it’s 6th year. He is also the author of numerous products online as well as offline in the field of internet marketing, writing and creating sales pages and showing you how to let money come in automatically.

Read more about Yanik as an internet star on In Search of Heroes.

Also read about all the ideas and strategies on Yanik’s blog, Internet Lifestyle. He knows his stuff and has enough notes and experiences to prove it. You’ll find many ideas which you can let percolate internally. The man is just full of power words that stands off the page and in your face. Don’t be surprised if you just raise your fist in the air like a rock star and scream ‘Yeah!’. He has that impression on you.

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